22ct Gold could explain why this pot of gloss is £9.50? Mind you I picked it up anyway, because I'm having a faze with tinted balm pots at the moment.
This is part of the No7 limited edition Summer collection, I wasn't really interested anything else. Nothing compares to that Spring collection with that super amazing highlighter, that they need to re-release or make permanent.
Golden Rum applies pretty thick and non sticky but those gorgeous golden flakes do not show up on the lips which is really disappointing. The pretty terracotta shade doesn't really tint my lips either and my lips are very pale. The glossiness is average and really doesn't last longer than 10 minutes but it does leave your lips nice and soft.
The one thing that gets me is there is no scent, but there's a very sugary odd papery taste about it.
To be honest I'd say save your money and go and buy some N.Y.C lip sliders because they're 100 times better, not to mention cheap as chips.