This is the lipstick I've been using for the past couple of days and I love it. It's a mere £3.49 at Boots and really does feel much more expensive on the lips.
Of course it's one of those pigmented bright out there pinks and does deliver a 'Lasting Fix' also it leaves that really nice even stain when it does eventually wear away.
I don't think 'Pink Power' fits into the too warm or cool category.
The texture is moisturising but the good thing about it, is that it won't slide around the lips too much.
There appears to be no scent or taste.
I believe now the packaging has also changed to a black and reddish colour instead of the bluey grey.
It definitely appears more brighter in real life, than in the pics.